Balmain, Pierre (-Alexandre-Claudius)

(born May 18, 1914, Saint-Jean-de-Maurienne, Fr.—died June 29, 1982, Paris) French fashion designer. He gave up architectural studies to become a designer in 1934. He worked briefly with Christian Dior, who became his rival after World War II. Balmain's designs, particularly for evening wear, were characterized by superb quality and a combination of femininity and imposing elegance; his clients included film stars and royalty. He later opened branches in New York City and Caracas and expanded into perfume and accessories.

Source: Encyclopedia Britannica